MAYE takes us on a road trip to retro in the new music video for her song “Yours”. From karaoke bar to beach, the lush iconography aligns with the song in the aesthetic microcosm that the artist inhabits.
The video starts off on a humorous (and sour) note in a karaoke bar— an inebriated blond man in a wonderfully cheesy shirt sings MAYE’s “Tú”, an easter egg that all MAYE fans enjoyed. The Venezuelan artist makes music in both English and Spanish, and has collected a large fan following of both English and Spanish speakers from all around the world. At the end of the song, she chants “Entre truenos y tormentas/Fue la calma que existía entre nosotros/Lo que nos dejó fluir”. Estas líricas resumen la sensación que nos da la canción y el video mágico. ¡Absolutamente bellísima!
If you closed your eyes and listened to “Yours”, you’d picture all the colors and aesthetics in the music video. “Yours” is atmospherically and lyrically groovy. The line “When the lights are low/I’m alone with the feeling” elicits the 80s in all its vibey, synthesized glory, and adds a modern flavor to the mix. Artists like MAYE are refreshing, especially to a retro music lover, because they demonstrate that music that sounds “like it used to” can still be made. This is the effect that MAYE’s timeless iconography and sound has.
MAYE’s new 2021 single and video encompass her iconic aesthetic and unique sound in an era of their own. She creates music for any time and any language, she is universal.
Watch “Yours” Here:
Written by Lola Works
Velvet Noise 